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If you are building on the Pawdex Tokenpad, integrating our Aggregator routing, or covering the ecosystem in the media, please adhere to these brand guidelines. Consistent visual identity helps us maintain the premium, trustless aesthetic of the Pawdex ecosystem.

Downloads

Download the official Pawdex vector assets (SVG) and high-resolution PNGs to use in your dApps, marketing materials, and partner announcements.

Download Complete Brand Assets

Get the full ZIP file containing all light, dark, and monochrome logo variations, plus the standalone Pawdex mark. (Link coming soon)

Color Palette

Our color system is built for high contrast, legibility, and a crypto-native dark mode aesthetic. Please use the exact hex codes below when referencing Pawdex.

Primary Indigo

Hex: #4F46E5

Success Emerald

Hex: #10B981

Base Dark

Hex: #05060A

Our primary logo is a combination of the Pawdex mark and our custom wordmark.

Usage Rules

  • Minimum Clear Space: Always leave a margin of clear space around the logo equal to the height of the Pawdex mark. Do not crowd the logo with other UI elements or text.
  • Light vs. Dark: Use the white/light logo exclusively on dark backgrounds (like #05060A). Use the dark logo only on pure white or very light gray backgrounds.
  • Standalone Mark: If you are building a UI with limited space (like a wallet token list or a dense DEX interface), you may use the standalone Pawdex mark without the wordmark.

Typography

The Pawdex interface and documentation primarily use modern, highly legible sans-serif typefaces to ensure data, numbers, and smart contract addresses are always easy to read.
  • Primary Font: Inter (or equivalent clean sans-serif like system-ui or SF Pro).
  • Monospace (for code & addresses): Fira Code or JetBrains Mono.

What Not To Do

To protect the integrity of the brand, please avoid the following:
  • Do not stretch, skew, or distort the proportions of the logo.
  • Do not change the color of the logo to anything outside of our official palette.
  • Do not apply drop shadows, gradients, or 3D effects to the flat vector files.
  • Do not use the Pawdex name or logo in a way that implies a formal partnership or endorsement of your Tokenpad launch without explicit permission from the core team.